We’re visual storytellers and we connect messages to audiences.
Delivering just the facts is not enough—no matter how rational and compelling they seem. You need to draw people in and make them care. You need to tell a real story — one that captivates, educates, and activates your audience.
We design great stories by combining the power of visual thinking with the wonder of a compelling narrative.
We help people understand the whats, whys, and hows that make your brand, product, or idea different — and better.
We do that by creating explanation videos, infographics, data visualizations, presentations, visual maps and posters, editorial design and illustration, ideation sessions, brand identities, and more. Have a look at our most recent work below.
Who uses student data?
solution: Video for DQC | Most personal student information stays local. Districts, states, and the federal government all collect data about students for important purposes like informing instruction and providing information to the public. But the type of data collected, and who can access them, is different at each point. Here's the infographic version.
Hiding in Plain Sight
solution: Video for Ted Ed | We collaborated with Dr. Robert Lustig and TED to create another video about sugar. This one shows how sugar likes to "hide in plain sight." While sugar is easy to spot in candy, soft drinks and ice cream, it also hides out in foods you might not expect—including peanut butter, pasta sauce and even bologna!
Visualizing complex data
solution: Posters for a large CPG (client confidential) | We transformed old-fashioned spreadsheets into a set of custom, poster-sized data visualizations that people can stand in front of in order to identify and explore competitive landscape information and insights in a crowded marketplace.
How do data help teachers?
solution: Video for DQC | Data Quality Campaign liked its infographic so much they asked us to bring it to life in a video. Tremendousness leveraged existing visual assets and recast the text into a script that tells a powerful story about data in less than two minutes. Here's the infographic version.
The Wild World Within
solution: Illustrations for Eating Well magazine | For the July/August 2014 issue of Eating Well, Tremendousness was asked to illustrate a feature story called “The Wild World Within,” which focuses on the research of Jeff Leach and his efforts to understand the connection between intestinal bacteria and our ongoing health.
Pipelines and Promises
solution: Infographic for Working Mother magazine | For the June/July 2014 issue of Working Mother, Tremendousness designed and illustrated a feature spread to show the multistep process by which companies recruit, hire, retain, prepare, and promote multicultural women.
Working Out Loud
solution: Video for Salesforce | We created this video and infographic in collaboration with Salesforce and Change Agents Worldwide to explain the "What's In It For Me?" of enterprise social to potential users like you and me.
Explaining 'how it works'
solution: Poster and presentation for AARP SERVICES INC. (ASI) | We developed a set of visual tools to help clarify roles and competencies within ASI’s organizational structure and to reinforce its commitment to inclusiveness.
Explaining 'what we do'
solution: Video for Asynchrony | We crafted an engaging explanatory video to introduce Asynchrony’s abilities and expertise in leveraging mobile for workforce productivity and customer service.
A 'how it works' app demo
solution: Video for Veracode | MARS, the Mobile Application Reputation Service is Veracode's solution to mitigating business security risks related to Android and iOS apps. The video explains MARS, how it works, and even demonstrates how to use it in just two and a half minutes.
Change communications tools
solution: Change communications for IHG | Tremendousness created materials for InterContinental Hotels Group that explain the benefits of a new front office system, as well as the perils of an outdated one. The visuals quickly and clearly explained the process, integration details, and deadlines.
Engaging stories on tablets
solution: iPad book for Tremendousness | Lochfoot tells the story of two kids who develop an unlikely friendship with a lonely mythological creature. The tablet book is geared toward blossoming readers ages 4-8 and is a multimedia experience with 26 pages of rich illustrations, music, sound effects, and narration.
Convincing skeptical advertisers
solution: Video for the Mississippi Press Association | The MPA wanted to create a video that explained Mississippi's newspaper readership to advertisers, including compelling facts like "1.5 million Mississippians pick up a local newspaper each week" and "7-in-10 Mississippi adults are regular newspaper readers."
Explaining innovation opportunities
solution: Booklet for AARP | Health Innovation Frontiers: We turned a dense study into a compelling digital publication and presentation for entrepreneurs and innovators, filled with clear data and visuals about untapped opportunities in the growing 50+ market.
Telling a complicated story
solution: Keynote for Association of Public Health Laboratories | We packaged the controversial topic of Whole Genome Sequencing into an accurate but humorous visual story for a keynote presentation to CDC and public health leaders.
The Sugary Truth
solution: Video for Tremendousness | This animated short film explores the shocking overabundance of sugar in our food and the toxic toll it takes on our bodies. Award-winning science journalist Gary Taubes helped us with this self-initiated project.
Ask-O-Matic iPhone app
solution: iPhone app for Tremendousness | Need advice? Ask Ask-O-Matic, a fun iPhone app that helps you make decisions. Just ask a "should I or shouldn't I?" question and swipe. The app comes with seven quirky but beautiful characters.
solution: Book design for Creative Good. | Tremendousness worked closely with Creative Good to design the founders' new book, Customers Included. Cover photo by Terry Border, cover and interior design by us.
We hope you enjoy it and learn a little something.
In TED's words: "While sugar is easy to spot in candy, soft drinks and ice cream, it also hides out in foods you might not expect—including peanut butter, pasta sauce, and even bologna! Robert Lustig decodes confusing labels and sugar’s many aliases to help determine just how much of that sweet carbohydrate makes its way into our diets."
Tremendousness was founded by five highly visually creative people who share a passion for helping others understand complicated products, processes, inventions, and ideas. With over 65 years of combined experience as visual thinkers and storytellers, we’ve gotten pretty good at it. And, we love what we do.
Our partnership includes three world-class designers, one frighteningly organized program manager, and the most user experience-focused, customer-obsessed strategist that you'll ever meet. We’re not here to remove complexity from your life—we're here to help make sense of it so you can explain it to others.
Join the club. If you’d like to consider Tremendousness for a project, want to invite us to speak, or just want to say hi, contact us below.
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+1 314 282 0676
The Tremendousness Collective
4738 McPherson Avenue
Saint Louis, Missouri 63108 USA
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