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Data Quality Campaign (DQC) is a national, nonprofit organization leading the effort to bring every part of the education community together to empower educators, parents, and policymakers with quality information to make decisions that ensure students achieve their best.

When people think of “student data,” they’re prone to focus solely on test scores, which are generated by students. However, there’s actually a diversity of data—pulled from academic information, demographics, teachers, student actions, and testing— used to create a broad vision of learning.

DQC teamed with Tremendousness to create a short video and infographic that clarify types of student data and requirements that should be met in order for that data to be useful. These communications were used on DQC’s web site and across various social media channels to engage and inform policy makers, parents, educators and other interested parties. They are part of a series of communications about data usage in education that show when used effectively, data empowers everyone.

Education data are simply information that can help parents, teachers, policymakers, and other stakeholders make informed decisions to improve student achievement. These data include things like student attendance, demographics, college-readiness scores, student growth data, teacher impact on students, success in college, and other useful, appropriate information.

DQC believes high-quality data are timely, easy for people to use, and paint a full picture of the education system. They follow teachers and students over time and are shared and used appropriately across systems to help all education stakeholders make the best decisions possible.

So far we’ve collaborated on two information graphics and two companion videos. The first project explained “How do data help teachers?” and this, the newest, shows “Who uses student data?”