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Category Archives: Illustration

Woman=Human. And not just on International Women’s Day.

Today, March 8, marks International Women’s Day, a day to celebrate achievements women have made in culture, society, politics, and economics. A day to celebrate their genius, beauty, and wit. This day is also a call for action to lessen the disparity in gender equality—individuals and organizations all over the world are doing their part to rally for equal rights. Here at Tremendousness, we want to mark this special day by celebrating some of our favorite women as queens in the fields they excelled at, because after all, a queen is always a woman and women are always queens.

A new video and infographic: What is gaslighting?

Have a look and you’ll learn much more, but here are a few bits of information to give you some context: 1.) “Gaslighting” is an abusive psychological manipulation tactic. 2.) The term comes from a 1938 play called “Gas Light” in which a man deceives his wife to cover his crimes. 3.) The term has seen a spike in searches and mentions over the last year—especially in the lead-up to the U.S. presidential election and in the aftermath—so we decided to help explain it.

From start to finish—Part 5: The flightcheck

It takes a lot of sweat, a lot of time, often a lot of money, and possibly some blood and tears, but most every project eventually reaches that home stretch where you’re just about ready to deliver the final to the customer / printer / manufacturer / whatever. But are you really ready? Below is a checklist to go over after you hit “Save” for the last time—but before you hit “Send.”

Survivors of domestic violence speak out: #WhyIStayed #WhyILeft

It was one year ago today that TMZ published the now infamous “Ray Rice elevator video” in which when the world witnessed the tragic images of professional football player Ray Rice abusing his then-fiancée in an elevator at an Atlantic City hotel. Though horrific to watch, there was one unintended positive consequence: it got people talking about domestic violence, especially on Twitter. Yet in addition to voicing outrage at the incident, many Twitter users had the same question about Rice’s fiancee: “Why didn’t she just leave?”

From start to finish—designing a poster to celebrate The Gateway Arch’s 50th birthday

When you visit St. Louis’s Gateway Arch, which turns 50 this year, and you walk up to its broad metal base you can’t help but be struck by just how huge it is and by how incredibly solid it looks. It’s as if it were always there, and some days it seems like you could stare at it for just as long.

But then you get to go inside it. To see what’s under the skin and behind the scenes. And that’s just what we’re going to do here over the next several weeks—go inside the making of an informational poster and give a peek into our process.

The Elements of a Powerful Presentation


Describing your big vision or telling your company’s story might seem simple—but don’t be fooled, grabbing and holding people’s attention requires a solid balance of research, storytelling, and design. Slack on any of these and you might be wasting a valuable opportunity. Combine all three into a cohesive story and you’ve got yourself one powerful, persuasive presentation.

The Origin of Mathematics—another explanatory video for TED-Ed

ted_math_scene_4 - discovered

Man, I am not good at math. In fact, my nine-year-old daughter recently asked me to help her with her math homework and when I said sure, she replied, “Oh, I was just kidding. You’re not good at math.” So, yeah. But I was completely thrilled to work on this video about the origins and nature of math with educator Jeff Dekofsky from the Saddleback Valley Unified School District in Viejo, California, and the folks at TED-Ed. You know why?

There’s no “math” in it.